Organic red rice is grown by 'working with nature', using no chemical pesticides, herbicides or artifical fertilisers. Red Rice is unhulled rice with a red husk. Like other unhulled rices, it has a nutty flavour and a high nutritional value, thanks to the fact that the germ of the rice is left intact. When cooked, the natural red colour in the bran, or hull of the rice, leaches out and dyes the rest of the dish red to pink. Red rice can be served with a variety of foods in addition to being eaten on its own. Cooking Tips: Rinse red rice until the water runs clear. Use two cups of water for every cup of rice. Bring to the boil over medium-high, then turn down to a simmer for 15-20 minutes. Keep pot lid on. Let stand for a few more minutes then fluff with a fork to finish.